First draw — 1 July 2026
Be our first winner
The very first WINTHELUXE draw goes live on 1 July 2026. One life-changing trip. One lucky traveller. This page will honour every winner — starting with you.
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Draw 001 · Tokyo · The Peninsula · 10 days for two
If you win
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We call you
Within 24 hours: phone call and email to confirm your identity and next steps.
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Concierge plans
You choose dates, companion, preferences. We book flights, hotel and transfers.
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You travel
Tickets, itinerary, £1,000 spending card. Land, car waiting, 10 days of paradise.
Enter now →
Watch live on @wintheluxe · 1 July 2026, 8pm BST